Beth’s life in merch began in 2008, when she started working full time for musician Amanda Palmer and quickly discovered her talent for design and her great love of awesome t-shirts. From there, she went on to collaborate with Amanda on the launch of Post-War Trade, a boutique merchandising company that began with handmade items, but quickly expanded to include traditional items like shirts and vinyl alongside odder offerings like hand-painted ukuleles, hurricane glasses, custom holiday cards and more. During her time as the head of Post-War Trade, Beth oversaw a huge operation that processed and fulfilled an average of 1600 orders per month from a third-floor Brooklyn loft.
While merch is now a much smaller part of Beth’s daily life, she still loves helping independent artists make a living doing what they love. Her merch consultation offerings include long-term planning, vendor recommendations, design guidance, budgeting & sales projection, online store set-up, fulfillment advice, and overall merch troubleshooting. She is happy to work with artists and small businesses on projects of all types, ranging from huge Kickstarter campaigns to the indie-est of EP releases.
Beth’s merch life also includes periodic touring in the US and Canada with Purity Ring, a dynamic duo from our frozen neighbor to the north, and Cut Copy, a rad band from the land down under.